Mechanism of action videos are a staple in the pharmaceutical space. Over 10 months, we meticulously crafted every detail, from the lifelike CGI characters and fluid movement to the immersive soundtrack and compelling narrative, creating an epic experience that truly set a new standard.

• Role Art Director
• Focus Art Direction, Character Development, Vendor Management
• Client Argenx
• Credits Boneli Lotilla (Design Director) + Lauren Podis (Creative Director Writing) + Michelle Bernstein (Producer) + Random42 (CGI animator)
• Disclaimer Due to specific private messaging, the actual video is not posted. Please email me if you'd like to see it.